BUILDING BRANDS.
BUILDING BRAND TEAMS.

We are a specialist marketing consultancy formed in 2008 and based in Surrey with a focus on building pharmaceutical brands and developing brand teams.

Our Philosophy

The Cape’s experienced team of consultants will work with you to develop pragmatic and actionable marketing solutions to the challenges that your organisation faces.

Marketing & Brand Consulting

  • Brand Assessment
  • Strategy Development
  • Marketing Structure
  • Building Brands
  • Brand Planning
  • Multi-Channel Marketing Plans

Launch Excellence & Planning

  • Launch Strategy
  • Positioning & Value Propositions
  • Brand Team & Business Unit Structuring
  • Brand Development
  • Launch Planning & Project Management
Developing Brand Teams
  • Introduction to Consumer Psychology
  • Marketing Fundamentals Courses
  • Launch Excellence Courses
  • Strategic Marketing Courses
  • Individual Mentoring & Executive Coaching
  • Psychometric Evaluation & Assessment
Bespoke Brand Workshops
  • Operations & Brand Planning Workshops
  • Developing Brand Vision & Values
  • Team Effectiveness Workshops
  • Building Brands
  • Building Innovative Organisations

Formed in 2008 and based in Surrey, The Cape Marketing & Consulting Company has worked with a diverse range of customers, including Pfizer, IMS Health, Napp, AbbVie, Celgene and Danone. We have provided interim management support and consulting guidance at both national and international level for these companies on brands such as Xalatan, Lipitor, Aricept, Souvenaid, Eliquis, Flutiform K-haler, Invokana and Otezla.  

During this time, we have built a solid reputation for strong strategic thought, strategic analysis and developing pragmatic, fully integrated marketing solutions to meet customer needs. In addition, we have delivered a substantial number of tailored workshops for our clients, helping them build their annual brand plans, develop their team vision & values and enhancing their project management skills.

We also develop and deliver pharma-orientated marketing training courses on subjects as diverse as marketing fundamentals, strategic marketing and launch excellence. 

If you have a marketing challenge or would like to build your team’s marketing expertise, please contact us to discuss how we can develop a bespoke solution that best meets your needs.